Prioritizing Business Intelligence For Medical Institutions

Business intelligence may be a relatively new field inclinical performance, patient safety, risk management,
the corporate setting. However, this does not meanmedical informatics, physician recruiting, physician
that it has not reached a significant portion of thesatisfaction, physician retention, credentialing, staff
market already. Even medical institutions have alreadydevelopment, continuing education, patient satisfaction,
begun to understand the advantage of implementingand provider satisfaction.
business intelligence tools in their industry, and theyAt first bat, you would think that these comprise the
have also started implementing such tools as well. Thisdaily responsibilities of the CMO already. However,
is all the more advantageous for the institutionsthere are still so many more things that the CMO has
themselves for business intelligence for medicalto look into. These would include several strategic
enterprises can very well help alleviate the degradingissues, like investment decisions, organizational direction,
financial status brought about by the global economicbusiness structure decisions, and addressing market
breakdown.and regulatory demands. This is precisely why the
In a gist, virtually everyone is actually demanding betterCMO has the added responsibility of delegating tasks
performance and quality from all industries in theto his or her staff, as well as colleagues all across the
corporate setting. Payers, patients, purchasers, evenmedical institution. Not only that, for the CMO has to
government agencies are on the lookout to providerely on different business intelligence applications as
better quality and performance, as well as morewell.
transparency and better patient safety in medicalJust to discuss a few, clinical performance would
institutions. This is why business intelligence tools havetackle data needed for performed services,
become highly important in the medical sector.interventions provided, timeliness, clinical outcomes, the
If there is one person that would have to handle theeffects of these outcomes on patient functionality, and
pressing issues discussed above, it would be the CMOmany more. The information gathered would then be
or the Chief Medical Officer in the medical institution. Itanalyzed by both the purchasers and the payers, in an
would be the CMO who would have to make all theattempt to assess its effect on absenteeism and
pertinent decisions in running the institution itself. Withworker productivity.
that, it is obvious that the CMO would be in need of allQuality improvement, on the other hand, would entail
sorts of resources and tools, which include people,measures developed by organizations that handle
procedures, funds, capital, policies, and political leverage,quality accreditation, the NCQA or the National
more often than not. Apart from that, the CMO wouldCommittee for Quality Assurance, in particular.
need to have more than mere working knowledge ofWhether directly or indirectly, measures would then be
the operations of the medical institution itself. All theused to judge performance. Qualification requirements
tools and resources would be used in vain if the CMOcould be a bit complicated since they would require
does not know how to make maximum use of thesedata extraction, reconciliation, as well as auditing of
in the first place.data from the several internal systems looked into,
The use of business intelligence tools would besuch as labs, claims, and encounters. With everything
maximized if all of the following key issues would bediscussed, clearly business intelligence for medical
faced by the CMO. These include quality improvement,institutions is a must.